"Those people who develop the ability to continuously acquire new and better forms of knowledge that they can apply to their work and to their lives will be the movers and shakers in our society for the indefinite future" – Brian Tracy. Praxis is the process by which a theory, lesson, or skill is enacted, embodied, realized, applied, or put into practice.As the name suggests, this application of theory is the cornerstone of the education imparted at Praxis Business School. However, there is a new challenge that must be embraced by industries, businesses and individuals – that of data and technology. The age of software, which has an enormous impact and provides an alternate, “Digital”’ approach to the way we live, is here to stay. Many of the technologies available to us are completely embedded into our lives and in the gadgets we use. It is this software and technology that generates data and brought about a profound and notable transformation in the speed of doing business and the way businesses take decisions, address growth and produce goods and services. Many new businesses have been spawned – and the way the old businesses were structured and run has completely reformed. There are hundreds of start-ups creating wealth, opportunity for employment and professional and personal growth.

In a world of abundance, who needs managers? If there was a way to create and deliver an endless stream of goods and services at zero or negligible cost and yet make a handsome profit then there would have been no need for anyone to manage anything. But of course, such a utopia can only exist in a few sentences in an article before reality catches up and tells us that shortages — of (wo) men, materials, machinery and money — is a fundamental property of society. That is why we need managers who can deliver more with less. When resources are limited, creativity is unlimited and that is the defining characteristic of the management education that is imparted at Praxis Business School. Ordinary people consume — goods, services and information, but it is the extraordinary people who make the jump from consumption to creation. Reasonable people adapt themselves to the world. Unreasonable people try to adapt the world to themselves — and that is how the world changes and society evolves. Otherwise we would still be living in dark caves and eating raw meat! But those who can visualise a new reality are vastly outnumbered by those who cannot. Students at Praxis are trained to create new visions, new ideas and new strategies.