An MBA in marketing is one of the old projects in the administration disciplines. Vocation in marketing is developing quickly. For many years advertising experts are assuming a functioning part in the development of organizations. Beginning from statistical surveying to item promoting and carrying business to the association of the exposer of the business, each piece of the work requires advertising leaders. Top MBA-promoting schools in Bangalore are offering two years degree programs in advertising.
Marketing courses bargain, among numerous different angles, with subjects like notice, marking, market investigation, and worldwide and web promoting. You help in excess of a task in marketing through the MBA in promoting. The MBA shows your abilities in each space. You concentrate on abilities like variable-based math, collaboration, understanding, and the executives, obviously. A brand proficient comprehends that you can go and not do similar work in a few unique firms.
Course Subtleties of MBA in Marketing:
Q. We offer a 2-year MBA program in our establishment with extreme position support. So what is it that you really want to have for admission to CIT?
Ans. You should have a Bachelor’s Degree from a perceived college
Essentially score half of the imprints in a total of the relative multitude of long periods of the degree assessment.
Students from Karnataka who go under exceptional class 1 and SC/ST will expect no less than 45% of the imprints.
An understudy likewise needs to have a scorecard of anybody selection tests like KMAT, CMAT, MAT or PGCET.
Course Structure
I SEMESTER
The board and Organizational Behavior
Administrative Economics
Representing Managers
Business Statistics
Advertising Management
Administrative Communications
II SEMESTER
Human Resource Management
Monetary Management
Research Methods
Activities Research
Key Management
Business and Legal Aspects
III SEMESTER
Arising Exponential Technologies
Innovation and Operational Strategy
Administrations Marketing
Advertising Research and Analytics
Purchaser Behavior
Retail Management
Temporary position
IV SEMESTER
B2B Marketing Management
Strategies and Supply Chain Management
Advanced Marketing Management
Key Brand Management
Agri-Business Marketing
Worldwide Marketing Management
Project Report
Qualification Standards for Admission at CIT:
Q. We offer a 2-year MBA program in our foundation with extreme position support. So what is it that you want to have for admission to CIT?
Ans. You should have a Bachelor’s Degree from a perceived college
Basically, scoring half of the imprints in a total of the multitude of long stretches of the degree assessment.
Students from Karnataka who go under unique class 1 and SC/ST will expect somewhere around 45% of the imprints.
An understudy additionally needs to have a scorecard of anybody selection tests like KMAT, CMAT, MAT or PGCET.
Our targets:-
We are one of the top MBA finance schools in Bangalore and bound to follow our tradition of greatness. We have planned our courses to convey a-list foundation and information to seek after an MBA in Finance. Here are our fundamental targets for the course:
PEO1: To plan graduates to fundamentally think and tackle continuous issues in the association through calculated understanding and commonsense methodologies.
PEO2: To foster proficient abilities empowering graduates to work in a neighborhood, worldwide, and multicultural climate and can discuss effectively with partners and lucid their contemplations and thoughts.
PEO3: To cause our alumni to achieve the undertaking doled out by working in a group or driving a group.
PEO4: To instill the traits of deep-rooted students which cause graduates to turn out to be high-performing chiefs and pioneers.
PEO5: To get ready alumni to become fruitful business visionaries.
We esteem students’ work and devotion to the review. Our MBA in Finance centers around creating future money specialists for worldwide business. We are one of the top MBA finance universities in Bangalore, and we guarantee students’ greatness on each platform
Profession Possibilities for MBA in Promoting:
An MBA in marketing has no restrictions with regard to the profession. With numerous methodologies, an MBA in promoting calling can join the marketing group of any association. India has a developing economy and promotion is one of those patterns which are making India sparkle once more. After one finishes the degree, any association will excite to have a promoting proficient ready for them.
Marketing the board assists the association with making a decent presence in media, organization, and furthermore for the public. A decent marketing chief will continuously guarantee the development of the organization by means of formulating systems. A genuine expert will constantly zero in on building great client relationships and thinking a stride in front of contenders.
After you hold an MBA degree in marketing you might pick the accompanying position job:
Promoting supervisor
Brand chief
Resource Management
Project supervisor
Computerized advertising head
Statistical surveying examiner
Item chief
Media organizer and so forth.
Accreditation Programs
Computerized Marketing
These days, marketing modules are evolving quickly. The reception of computerized media in the advertising area gave a moment of help. Presently customary advertising approaches have been supplanted by advanced marketing procedures. With a gigantic number of open positions, a computerized marketing course is giving wings to the students. Our certificate program in advanced advertising is a partner course to an MBA in marketing. This updated computerized promoting course incorporates web-based entertainment marketing, SEO, Google Ad marketing, and more. The construction of our module is chiefly zeroing in on the purposes of devices and examination of advanced advertising. After this program, an understudy will procure the title of the ensured computerized advertiser. In the wake of the testament of Digital advertisers, a tremendous field of the computerized promoting position will uncover.
Business Analytics
There is an interest in the gig area for the job of business examination. At CIT, we generally attempt to adapt to our abilities and growing experience with the unique world’s interests. We train our students for the future, so our accreditation course in the Business examination is the ideal illustration of our morals and schooling module. Cambridge Institute of Technology, in a joint effort with IBM
Coalition School of Business, Alliance University
Anekal, Bangalore
Deals and Marketing Courses
1 Course (60+ Seats)
Tests
CAT
MAT
+5 more
All out Fees
₹14.03 L
Arrangement Rating
3.4
Course Rating
3.957
Positioned
#60 NIRF
GIBS Business School
Bangalore
Deals and Marketing Courses
1 Course (180+ Seats)
Tests
CAT
MAT
All out Fees
₹7.25 L
Middle Salary
₹7.56 LPA
Course Rating
4.537
Positioned
─
PES University
Banashankari, Bangalore
Deals and Marketing Courses
1 Course (360+ Seats)
Tests
Karnataka PGCET
PESSAT
All out Fees
₹1.17 L
Middle Salary
₹4 LPA
Course Rating
4.032
Positioned
#64 Outlook
Christ University
Hosur Road, Bangalore
Deals and Marketing Courses
4 Courses (600+ Seats)
Tests
CAT
MAT
All out Fees
₹7.9 L – 21.82 L
Middle Salary
₹5.7 LPA
Course Rating
4.2663
Positioned
#76-100 NIRF
CMS Business School, Jain Deemed-to-be University
Gandhi Nagar, Bangalore
Absolute Fees
₹10.75 L
Course Rating
4.57
Krupanidhi School of Management, Krupanidhi Group of Institutions
Marketing MBA colleges in India: What makes MBA in Marketing India’s most popular MBA specialization? What are the best MBA schools offering MBA in Marketing? And what are the career placement and job opportunities for those who have completed MBA in Marketing. These and other questions will be answered in this detailed article. Below is a well-researched list with the Top MBA Colleges in India for Marketing.
Let’s first understand marketing and the Marketing MBA programs in India. Marketing experts Philip Kotler, Kevin Keller and others define marketing management “…a science and art of targeting markets and gaining, keeping and growing customers by creating, delivering and communicating superior customer value. This definition covers every aspect of the MBA in Marketing. It starts with identifying consumer needs and marketing the product. After-sales service satisfaction is also included. The business includes brand management, retail management, consumer and sales management, marketing strategies, digital marketing, product development, and other aspects.
MBA in Marketing Management offers deep and broad learning that will help students become effective Marketing managers. These areas include market research and analysis; pricing determination; product advertising; product design; presentation, and communication skills. This is the most lucrative MBA field with an average salary at Rs. 5.0 LPA to R. 25.0 LPA to Rs., depending on the MBA college ranking and candidate profile.
People also ask –
1. Does MBA in marketing have a scope?
Ans. Scope of MBA Marketing in India
The scope of MBA in marketing in India is wide. After the completion of this post-graduation course, students can be placed as sales executives or managers in reputed companies in industries, including retail, tourism, FMCG, banking, hospitality, media & advertising, and market research.
2. Is MBA marketing good in India?
Ans. MBA in Marketing is India’s most popular MBA specialization as per MBAUniverse.com Aspirants Survey 2021. 51% of MBA aspirants ranked this as #1 specialization, followed by Finance.
3. What is the cost of an MBA in marketing in India?
Ans. The average annual fees for MBA in Marketing Management range from INR 3,00,000 to 10,00,000 per annum depending on the university or the college you select.
4. Which is better MBA finance or marketing?
Ans. MBA in Finance has more job opportunities in areas such as banks, investment, and portfolio management firms, accounts departments of companies, etc. On the other hand, MBA in Marketing has job opportunities in areas such as brand management, advertising, sales departments etc.
Top Marketing MBA Colleges in India Based on Zones
The top MBA marketing colleges are distributed all across the country. For convenience, they have been divided into zones. Outlook, IndiaToday and The Week ranking agency release their rankings of the top MBA marketing colleges in India.
Below mentioned are the zone-wise rankings of the top MBA marketing colleges:
Top MBA Marketing Colleges in North India
Enumerated below are the top MBA marketing colleges in North India as per The Week rankings: Marketing MBA colleges in India
Institute of Management Technology (IMT), Ghaziabad
Institute of Management Studies (IMS), Ghaziabad
Chandigarh University (CU), Chandigarh
Birla Institute of Technology and Science (BITS), Pilani
NIMS University, Jaipur
Top MBA Marketing Colleges in South India
Mentioned below are the top MBA marketing colleges of South India as ranked by The Week:
Indian Institute of Management (IIM), Tiruchirapalli
National Institute of Technology (NIT), Tiruchirapalli
ICFAI Foundation for Higher Education (IFHE), Hyderabad
SP Jain Institute of Management and Research (SPJIMR), Mumbai
Top MBA Marketing Colleges in East India
Listed below are the top MBA marketing colleges in East India:
Vinod Gupta School of Management (VGSOM), Kharagpur
T.A. Pai Management Institute (TAPMI), Manipal
Indian Institute of Management (IIM), Raipur
Kalinga University, Raipur
Fee Structure for Top MBA Marketing Colleges in India
The cost structure varies widely depending on the college’s affiliation. Tuition costs for institutions linked with government universities, for example, are often lower than those at private establishments.
Let us look at the pricing structure for the best MBA marketing colleges in India.
Public MBA Marketing Schools
Listed below are some of the top public MBA marketing colleges and their fee structure:
Name of Public Colleges
MBA Marketing Fees Structure (Total Tuition Fees INR)
Indian Institute of Management (IIM), Kozhikode
22,50,000
Indian Institute of Technology (IIT), Roorkee
8,18,000
Indian Institute of Technology (IIT), Madras
11,25,000
Indian Institute of Management (IIM), Tiruchirapalli
11,90,000
Indian Institute of Management (IIM), Raipur
14,54,000
Private MBA Marketing Colleges
Cited below are the top private MBA marketing colleges and their fee structure:
Name of Private Colleges
MBA Marketing Fees Structure (Total Tuition Fees INR)
Vinod Gupta School of Management (VGSOM), Kharagpur
6,00,000
SP Jain Institute of Management and Research (SPJIMR), Mumbai
17,50,000
Symbiosis Institute of Business Management (SIBM), Pune
19,60,000
Narsee Monjee Institute of Management Studies (NMIMS), Mumbai
6,00,000
Great Lakes Institute of Management, Chennai
16,00,000
Entrance Exams Accepted by Top MBA Marketing Colleges
Entrance Exams are conducted by various MBA marketing colleges to ascertain the aptitude of the students seeking admission into their program. Following are some of the most sought-after entrance exams for top MBA marketing colleges:
CAT
MAT
ATMA
MAH MBA CET
NMAT
TISS-NET
MICAT
GMAT
IIFT
IBSAT
IRMA
TANCET
KMAT
Admission and Eligibility Criteria for MBA Marketing Colleges
Except for college-specific prerequisites, the admission procedure to the top MBA marketing institutions in India is nearly comparable. The completion of one’s undergraduate degree is the minimal qualification for an MBA marketing course. Seats in MBA marketing programs are assigned based on either undergraduate merit or the results of college-sponsored admission tests. The following are the entrance requirements for the best MBA marketing institutes in India:
Top MBA Marketing College Eligibility Criteria
Eligibility criteria are basic rules that every student must follow in order to be admitted to MBA marketing institutions.
For top MBA marketing institutions, candidates must meet the following requirements:
Candidates must secure 55% marks in aggregate from any stream at the graduation level.
Aspirants must clear the cut off in entrance exams set by institutions.
Work experience is also required to secure admission to a few MBA marketing colleges in India.
Admission to MBA Marketing Colleges
There are a total of 2316 colleges in India offering MBA Marketing. The procedure to secure admission to MBA marketing colleges is as follows:
For admission, application forms are made available on the respective colleges’ websites. Documents like ID proof and passport size photos have to be included in the application.
Following that, admit cards are released, and exam centres are announced for the entrance exam. After the conduction of the exam, shortlisted students are called for the counselling process, and seats are allotted.
Students are expected to get their documents verified and pay the requisite admission fee at the time of counselling itself.
Cut Off for Top MBA Marketing Colleges in India
MBA Marketing colleges in India release cut off lists to shortlist candidates for admission. Most institutions and colleges release the cut off after the declaration of results. The cutoff may vary every year depending on certain parameters set by institutions.
Listed below are the cutoffs for top MBA marketing colleges:
Marketing MBA colleges in India CAT Cut off
Every year, the Indian Institute of Management (IIM) holds the Common Aptitude Test (CAT) to select candidates for MBA marketing programs. The CAT is a computer-based test with three sections: Verbal Ability and Reading Comprehension (VARC), Data Interpretation and Logical Reasoning (DILR), and Quantitative Ability (QA).
The cut off to secure admission to various IIMs in India through CAT examination is as follows:
Name of the College
Cut Off Percentile
IIM Ahmedabad
99
IIM Bangalore
99
IIM Calcutta
99
IIM Lucknow
97-98
IIM Indore
97-98
Marketing MBA colleges in India GMAT Cut off
Graduate Management Admission Council (GMAC) administers the Graduate Management Admission Test (GMAT) five times a year at the international level to determine admission to various MBA programs.
Aspirants seeking admission to the many MBA marketing institutes in India must meet the cut off marks listed in the table below:
Name of the College
Cut Off Marks
Vinod Gupta School of Management, Kharagpur
750
IIM Calcutta
724
IIM Bangalore
704
T.A. Pai Management Institute (TAPMI), Manipal
650
SP Jain Institute of Management and Research (SPJIMR), Mumbai
630
Scope of MBA Marketing
MBA marketing is an excellent choice for those interested in marketing and business methods. To excel in a profession after getting an MBA in marketing, abilities such as effective communication, entrepreneurship, leadership, interpersonal skills, and strategic thinking are essential. MBA marketing has the following scope:
Various firms are seeking for employees who have obtained an MBA in marketing to help them reach out to customers rapidly.
Jobs following MBA marketing are extensive, with the programme preparing students to grasp both marketing and business management abilities. An MBA in marketing has a wide range of applications both in India and overseas.
Candidates with an MBA in Marketing can pursue a variety of career roles such as marketing manager, brand manager, asset manager, corporate sales, sales manager, product manager, market research analyst, head of digital marketing, and so on.
MBA Marketing Placements
According to Payscale, the average compensation for a marketing MBA is 6-7 LPA. Top MBA marketing schools provide students with on-campus placements. Several firms hire students based on their results in an aptitude exam, which is followed by personal interviews.
Here are some of the top MBA marketing schools recruiters:
Top MBA Marketing Recruiters
Mentioned below are the top recruiters at MBA marketing colleges as per salary packages offered:
Name of the Colleges
Top Recruiters
SP Jain Institute of Management and Research (SPJIMR), Mumbai
Amazon, BCG, Deloitte, JP Morgan, Microsoft, Morgan Stanley, etc.
Indian Institute of Management (IIM), Kozhikode
Tata Consultancy Services, Reliance, Cognizant, Wipro, ICICI Bank, etc
Narsee Monjee Institute of Management Studies (NMIMS), Mumbai
Wipro, ICICI Bank, Deloitte, JP Morgan, Microsoft, Morgan Stanley, etc.
Institute of Management Technology (IMT), Ghaziabad
BCG, Deloitte, JP Morgan, Morgan Stanley, Tata Consultancy Services, etc
Institute of Management Technology (IMT), Shillong
Cognizant, Wipro, Deloitte, JP Morgan, Reliance, etc.
Average CTCs offered in Top MBA Marketing Colleges in India
According to Glassdoor, the average pay for students getting an MBA in marketing is between 6-7 LPA.
According to the institute’s official website, the following are the typical wages provided at several top MBA marketing institutions in India:
Name of the Colleges
Average Package Offered (INR)
SP Jain Institute of Management and Research (SPJIMR), Mumbai
25-26 LPA
Indian Institute of Management (IIM), Kozhikode
20 LPA
Narsee Monjee Institute of Management Studies (NMIMS), Mumbai
13-14 LPA
Institute of Management Technology (IMT), Ghaziabad
14 LPA
Institute of Management Technology (IMT), Shillong
19 LPA
Among the best marketing MBA programs in India are IIM Ahmedabad, IIM Calcutta, IIM Bangalore, FMS Delhi, XLRI Jamshedpur, SPJIMR Mumbai, MDI Gurgaon, and IMT Ghaziabad. These colleges in India provide various MBA Marketing programs.
Several MBA Institutions and private PGDM institutes are offering speciality MBA/PGDM programs in addition to their flagship MBA programs to fulfill the rising demand for MBA Marketing. The following are some of the greatest MBA colleges in the Non-IIM category that provide two years of full-time specialized MBA/PGDM programs:
Universities & B-schools offering MBA/PGDM in Marketing
Programme Name
Duration & Mode
Fee (Rs.in lakhs)
IMT Ghaziabad
PGDM Marketing
On campus; 2 years full time
17.5
TAPMI Manipal
PGDM Marketing Management
On Campus; 2 years full time
14.3
1-Year Full Time or Executive (Part Time) On-Campus/Hybrid Specialized MBA in Marketing by Top B-schools & Universities
Universities & B-schools offering MBA/PGDM in Marketing
Programme Name
Duration & Mode
Fee (Rs.in lakhs)
ISB Hyderabad
PGPM with specialization in Marketing
On campus; 1 year full time
40.41
K J Somaiya Institute of Management Studies & Research, Mumbai
MBA (Part Time) Marketing Management
On Campus; 3 years part time
2.97
MBA Marketing Specialization is available in a two-year full-time program. MBA/PGDM Program in General
One of the most popular specialties offered in the flagship MBA/PGDM programs is an MBA in Marketing. There are IIMs, FMS, XLRI, and MDI, among others, that offer MBA Marketing as a Specialization in the second year of their flagship MBA program. The following is a list of the top MBA colleges that offer MBA Marketing Specialization.
MBA College
Program name
Duration & Mode
Fee (Rs. in lakhs)
IIM Ahmedabad
PGP with Specialization in Marketing;
On Campus; 2 years full time
23
IIM Bangalore
MBA with Specialization in Marketing; 2 years full time
On Campus; 2 years full time
23.2
IIM Calcutta
MBA with Specialization in Marketing; 2 years full time
On Campus; 2 years full time
21.1
ISB Hyderabad
PGPM with specialization in Marketing; 1 year full time
30.41
FMS Delhi
MBA with Specialization in Marketing; 2 years full time
On Campus; 2 years full time
1.92
IIFT Delhi/Kolkata
MBA (IB) with specialization in Marketing; 2 years full time
On Campus; 2 years full time
17.25
SPJIMR Mumbai
PGDM with specialization in Marketing and Operations; 2 years full time
On Campus; 2 years full time
17.5
XLRI Jamshedpur
PGDM- Business Management with specialization in Marketing; 2 years full time
On Campus; 2 years full time
23.6
IIM Lucknow
PGPM with specialization in Marketing
On Campus; 2 years full time
14.16
IIM Shillong
MBA with specialization in Marketing
On Campus; 2 years full time
15
Top 10 Marketing MBA colleges in India: When it comes to MBA and specialization, marketing is the most popular branch. It is indexed as a lucrative option with high pay packages, industries also look out for managers for more innovative marketing and maximized sales. For a candidate, the specialization helps enhance skills and knowledge with respect to advertising and public relations. Let us look at 10 Popular MBA in Marketing colleges in India offering Post Graduate Diploma in Management (PGDM) / Masters in Business (MBA) in Marketing.
(Please note the list does not include IIMs and other leading B-Schools that offer Post Graduate Programmes where the students choose their specialisation in the second year of study. This list includes institutes offering MBA in Marketing)
1. Marketing MBA Colleges in India – SP Jain Institute of Management and Research (SPJIMR), Mumbai: PGDM
The two-year Post Graduate Diploma in Management (PGDM) program at SPJIMR is a full-time residential program equal to an MBA with a marketing focus (also offers other specialisations). The program is continuously regarded among the top ten in India as one of the best in the field of ‘Value-Based Leadership Development.’
Fee: Rs 16, 00, 000 (approx.)
Exam scores accepted: CAT | GMAT
Other programmes offered:
Post Graduate Diploma in Management (PGDM) (specialisations in Finance, Operations, and Information Management)
Post Graduate Programme in Management (PGPM)
Post Graduate Executive Management Programmes (PGEMP)
Management Development Programmes (MDP)
Family Managed Business programs
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2. Marketing MBA colleges in India – Institute of Management Technology (IMT), Ghaziabad: PGDM (Marketing)
The IMT, Ghaziabad PGDM curriculum emphasizes practical learning, team building, and leadership abilities, which push students to question ‘theories’ and ‘norms.’
Fee: Rs 17, 50, 000 (approx.)
Exam scores accepted: CAT | XAT | GMAT
Other programmes offered:
Post Graduate Diploma In Management (PGDM) (specialisations in Finance, International Business)
PGDM DCP (Dual Country Programme)
PGDM (Part-Time)
PGDM (Executive)
Executive Learning & Development programmes
MBA in Service Management
DBA (IMT-GEM, France)
Ph.D.(IMT-NLU, Jodhpur)
3. Marketing MBA colleges in India – Xavier Institute of Social Service, Ranchi: PGDM (Marketing)
Ranchi’s XISS two-year post-graduate diploma in management emphasizes case-based teaching approach. The curriculum promotes learning in theory and practice of several functional areas of management, and it provides students with an integrated approach to management function and managerial abilities.
Fee: Rs 5, 59, 000 (approx.)
Exam score accepted: CMAT | XAT
Other programmes offered:
Post Graduate Diploma In Management (PGDM)-Human Resource Management
PGDM- Rural Management
PGDM- Information Technology
PGDM- Finance
NSE Certified Capital Market Professional (NCCMP)
4. Marketing MBA Colleges in India – N. L. Dalmia Institute of Management Studies and Research, Mumbai: PGDBM (Marketing)
The Post Graduate Diploma in Business Management (PGDBM) at N.L. Dalmia is a two-year full-time study authorized by AICTE. The curriculum is broken down into four semesters.
Masters in Management Studies (MMS): full-time and part-time
Masters in Financial Management (MFM): part-time
Masters in Human Resource Development Management (MHRDM): part-time
5. NIILM Centre for Management Studies, Delhi/NCR: PGDM (Marketing)
The NIILM Centre for Management Studies’ two-year full-time PGDM program focuses on building a student’s interpersonal and behavioral reactions to difficult situations. It also emphasizes the development of abilities in the most recent understanding, analysis, and problem-solving tools, strategies, and models, as well as imbuing them with a holistic management viewpoint.
Fee: Rs 6, 10, 000 (approx.)
Exam score accepted: CAT | MAT | XAT | GMAT
Other programmes offered:
PGDM (specialisation in International Business, Finance, Human Resources Management, Operations and Information Technology & Systems Management)
PGDM Banking & Financial Service
6. Marketing MBA colleges in India – School of Management, KIIT University, Bhubaneswar: MBA (Marketing Management)
KIIT University’s two-year MBA in Marketing Management program has a highly flexible curriculum that incorporates the most recent innovations in management and commercial practice, as well as infinite options for self-directed study. It emphasizes on laying a solid foundation in all main functional areas of business, developing strong analytical and decision-making abilities, and giving academic flexibility to encourage customisation and personalizing of knowledge.
MBA (Specialisation in HRM, Finance, IT and Technology and Operations)
BBA
PhD
7. Marketing MBA colleges in India – MIT-SOB: MIT School of Business, Pune: PGDM (Marketing)
The Post Graduate Diploma in Management in Marketing program at MIT-SOB is a two-year program with specialization subjects in the second year. The course is employer-ready, with a good mix of academic and practical expertise.
8. Marketing MBA colleges in India – Jamnalal Bajaj Institute of Management Studies, Mumbai: Masters in MM
Jamnalal Bajaj Institute of Management Studies (JBIMS) provides Masters of Management degrees in a variety of specializations. One of its most popular programs is the Master of Marketing Management. Practical experience in any of the following linked fields is required for admission to this course: Marketing Planning, Sales Management, Marketing Research, Distribution, Public Relations, Advertising, Export Marketing, and Applied Economics.
9. Marketing MBA colleges in India – K J Somaiya Institute of Management Studies and Research: Masters in MM
The Masters in Marketing Management program at KJ Somaiya is a part-time program with four courses per week. The curriculum lasts three years and six semesters.
Fees: Rs 2, 48, 245 (approx.)
Exam scores accepted: SET (Somaiya Entrance Test)
Other programs offered:
Masters in Financial Management
Masters in Human Resource Development Management
Masters in Information Management
Masters in Management Studies
Post Graduate Diploma in Management
Post Graduate Diploma in Management (Executive)
Ph.D.
10. Marketing MBA Colleges in India – Balaji Institute of Modern Management: PGDM
Balaji Institute of Modern Management (BIMM) in Pune provides a Post Graduate Diploma Programme (PGDM) in Sales and Marketing as well as a PGDM in IT and Marketing (including Retail and Insurance). In the Times Of India B-School Survey 2018, BIMM was named among the top 12 management colleges in India.
Note: These colleges are not listed in any particular order and are not based on any ranking.
Different Types of Courses with MBA Marketing Specialization
There are around 3000 MBA in Marketing Colleges in India. These colleges provide MBA Marketing Specialization courses of varying kind and duration, but they all cover the same ground. After study of more than 50 programs, we can classify the programs offered in India into following different categories:
2-Year Full Time Specialized MBA in Marketing by IIM
2-Year Full Time Specialized MBA or MBA Equivalent PGDM in Marketing by B-Schools and Universities like IMT, TAPMI
1-Year Full Time or Executive (Part Time) On-Campus/Hybrid Specialized MBA in Marketing by Top B-schools & Universities like K J Somaiya, ISB Hyderabad
MBA Marketing Specialization offered within 2-year full time General MBA/PGDM Program like iIM Ahmedanad, FMS Delhi, SPJIMR Mumbai
Top Marketing MBA colleges in India
If you are looking for Colleges in India, below are the top management institutes
MBA College
Title & Type of MBA Marketing Course
MBA Marketing Course Fees (Rs. in lakhs)
IIM Ahmedabad
PGP with Specialization in Marketing; 2 years full time
23
IIM Bangalore
MBA with Specialization in Marketing; 2 years full time
23.2
IIM Calcutta
MBA with Specialization in Marketing; 2 years full time
21.1
ISB Hyderabad
PGPM with specialization in Marketing; 1 year full time
30.41
FMS Delhi
MBA with Specialization in Marketing; 2 years full time
1.92
IIFT Delhi/Kolkata
MBA (IB) with specialization in Marketing; 2 years full time
17.25
SPJIMR Mumbai
PGDM with specialization in Marketing and Operations; 2 years full time
17.5
XLRI Jamshedpur
PGDM- Business Management with specialization in Marketing; 2 years full time
23.6
IMT Ghaziabad
PGDM Marketing; 2 years full time
17.5
TAPMI Manipal
PGDM Marketing Management; 2 years full time
14.3
MBA Marketing Course Syllabus
The MBA Marketing course syllabus is developed so that the Management graduate may handle several marketing management jobs at the same time. The following are the important themes of MBA Marketing course disciplines taught at IIM Ahmedabad, SPJIMR, IIFT, IMT, and TAPMI, among other top MBA colleges:
Marketing Management
Advertising and Sales Promotion
Business-to-Business Marketing
Competition and Globalization
Consumer Behaviour
International Marketing
Internet Marketing
Marketing Decision Models
Marketing Engineering
Marketing Fair
Marketing in Emerging Countries
Marketing in Practice
Marketing Metrics for Marketing Performance Evaluation
Marketing Research
Pricing Management
Product and Brand Management
Qualitative Market Research
Retail Management
Sales and Distribution Management
Service Marketing
Sports and Tourism Marketing
Strategic Marketing
Rural Marketing
Market Planning
MBA in Marketing
Recent years have seen significant shifts in the marketing field. The global audience, social media video marketing, video marketing, and marketing intelligence are increasing trends in marketing. Companies are always looking to establish themselves on the market in a variety of strategies.
Marketing professionals need to be involved in marketing expertise and also adapt to the ever-changing marketing trends. MBA in Marketing teaches students to accomplish everything in the most efficient method. Which one is marketing in the most effective way is the thing that matters to the vast majority of businesses and corporations.
Business School for MBA in Marketing do it through changes in curriculum, faculty hires,extracurricular offerings etc. Additionally the schools that aid their students get employed are the ones that are preferred by the majority of candidates. Additionally, applicants must be aware of the most reputable B school for an MBA in marketing and their ability to keep up with the changing market. The program’s flexibility, speed as well as its size and importance are the main strengths of the program.
Here is the list of best performing MBA Colleges for marketing in India.
S.R.
Business School
City
1
IIM
Bangalore
2
IIM
Calcutta
3
FMS
Delhi
4
S P Jain
Mumbai
5
MDI
Gurgaon
6
IIM
Lucknow
7
Taxila Business School
Jaipur
8
IIM
Kozhikode
9
IMT
Ghaziabad
10
Goa Institute of Management
Goa
Conclusion –
Students applying will benefit greatly from a thorough comprehension of the top ranking list. The rivalry among these colleges is fierce, and here is where applicants may profit and have more chances. To maintain their top ranking, infrastructures and learning inputs are regularly improved.
Frequently Asked Questions
1. Does MBA in marketing require maths?
Ans. No, you don’t require math to do an MBA. MBA is a professional course where you will get the knowledge of various subjects of management and accounting.
2. Which marketing sector is best?
Ans. The opportunity to advance their career is very important to marketers in fashion (72.2%), entertainment (72%) and retail and wholesale (71.3%). The best industries, however, for helping marketers progress are beauty (69%), gaming and gambling (67.9%) and telecoms (65.6%).
3. What is the role of MBA marketing?
Ans. Opting for an MBA in Marketing gives you several job opportunities in the marketing aspects of the business. You can work in areas such as brand marketing, sales, various marketing channels, product management, leadership management skills, market research and consumer behaviour, to name a few.
4. Which MBA has highest salary in India?
Ans. Gurgoan is the highest paying market with an average salary of Rs 750,000. Bangalore follows up with Rs 730,000. In Mumbai, an MBA gets Rs 732,000, while in Delhi, around Rs 690,000 is given.
5. What are the jobs after MBA marketing?
Ans. Here are the top 8 job opportunities that you can apply for after MBA in Marketing:
Customer Relationship Management.
Competitive Marketing.
Analytical Marketing.
Channel Head.
Brand Manager.
Asset Manager.
Media Planner.
Corporate Communications Head.
6. How can I join MBA in marketing?
Admission to MBA in Marketing can be done in two ways: direct admission and securing valid scores in CAT, XAT, MAT, or other national level MBA exams.
7. What is the eligibility for MBA in marketing?
Ans. Candidates applying for MBA in Marketing are required to complete a Bachelor’s degree of minimum 3 years’ duration in any discipline from a recognized university. Candidates should also qualify any nationalized entrance examination such as CAT/MAT/GMAT/XAT/CMAT, etc. as per the requirements of the institute.
8. Is MBA in marketing management good?
Ans. The scope of MBA in Marketing is very good in today’s market trend. MBA in Marketing is one of the oldest disciplines of management study. If you are interested in the entertainment, media, promotions, advertisement, sales and general management field, then the MBA is appropriate for you.
Birla Institute of Technology & Science, Pilani or better known as the BITS Pilani is an exceptional institution which has a highly ranked Institute of Eminence, and is open with its application process for admission to its flagship two year on-campus MBA Business Analytics 2023-25 batch. BITS Pilani is ranked #18 among top Universities and is ranked #32 among top Institutes in India, in the Govt of India, MHRD NIRF Ranking 2022. NOTE: Latest update on Admission will be updated later on. BITS Pilani is one of the top private engineering colleges in India. It comes somewhere between 1001 and 1200th in the QS World University Ranking 2023. On September 12, BITS Pilani announced the outcomes of BITSAT Iteration 1. The fourth iteration of BITS HD’s findings was also made public on September 9. Candidates can view their results by visiting bitsadmission.com.
BITS Pilani MBA High Points
A private, deemed school of higher education and engineering research, BITS Pilani. One of the first six organizations to receive the moniker “Institute of Eminence” is the university. According to the QS Asia University Rankings 2022, BITS Pilani is the only private institution from India in the top 200 institutions in Asia. Birla Institute of Technology has campuses in Pilani, Goa, Hyderabad, Dubai, and Mumbai. The first institution to be recognized outside is BITS Pilani, which the institute founded in Dubai. In addition to the five permanent locations, the university offers 15 academic departments in the subjects of science, engineering, management, and research. The institute also has 9 other centers dedicated to women’s studies, robotics, software development, and technology for desert development.
Similar to other universities, BITS Pilani has a three-tier academic structure with First Degrees, Master’s Degrees, and Doctoral Degrees. Through these degrees, the institution offers more than 35 courses, including BE/BTech, BPharm, MTech, MPharm, MBA, MSc, and Ph.D. BITS Pilani has a test that it administers internally for admission to various programs. For undergraduate programs, the selected university conducts the BITSAT exam, and for graduate degrees, the BITS HD exam. At BITS Pilani, the BTech degree is the primary course of study. Candidates for the program are chosen via the BITSAT admission exam. The required cutoff for BITS Pilani’s BTech program is 245-378. At BITS Pilani, the four-year BTech degree costs INR 18.98 million.
BITS Pilani also offers off-campus Work Integrated Learning Programs (WILP). The courses were developed with businesses and working people in mind, with a focus on industry norms. The value of the BITS Pilani WILP certificate is equal to that of regular learning programs because all of the courses are UGC-approved. Data science, data engineering, and advanced analytics are a few of the subjects taught in the courses. The BITS Pilani WILP offers programs in BTech, MTech, MBA, MSc, PG Diploma, and PG Certificate in more than 30 specialties.
BITS Pilani MBA Fees
BITS Pilani MBA is a two-year course divided into four semesters, one of the best courses offered in the BITS Pilani is the MBA – MBA in Business Analytics at the PG level. BITS Pilani MBA admission is completely based on candidates’ performance in the Business Analytics Aptitude Test (BAAT) entrance test. BAAT, CAT/ XAT/ GMAT (if available), and prior work experience, as well as previous academic history, will be considered in the final selection.
BITS Pilani also ranks among the top 20 universities in India according to the NIRF 2023 rankings. According to the NIRF Pharmacy Rankings 2023, BITS Pilani is ranked third among Indian colleges. Its placement record is impressive. A 31.5% increase in the average salary and a 35% increase in the highest salary were achieved by BITS Pilani during its 2023 placement drive. There was an average salary of INR 30.37 LPA and the highest salary was INR 60.75 LPA. A total of 109 recruiters attended BITS Pilani Placements 2023. There were several top recruiters, including Google, Microsoft, Amazon, Visa, Adobe, and Cisco.
Check out the eligibility and selection criteria for BITS Pilani MBA admission in Business Analytics:
Eligibility criteria: BE/ BTech/ BPharm/ BArch/ MCA/ MSc or a first-degree course from BITS Pilani with 60% aggregate, and Mathematics/ Statistics as a compulsory subject in Class 12 with 60% aggregate.
BITS Pilani MBA Fees 2024 (Year-Wise)
BITS Pilani MBA Fees 2024 (Year-Wise)
Years
Year 1
Year 2
Semester
1
2
3
4
Admission Fees
₹53900
–
–
–
Tution Fees
₹245000
₹245000
₹245000
₹245000
Other Fees
₹15675
₹12000
₹12675
₹12000
Total Year Wise Fees
₹5.72 Lakhs
₹5.15 Lakhs
BITS Pilani Courses
BITS Pilani offers first degrees, higher degrees, doctoral and off-campus programs. These courses are offered across the core areas of engineering, technology, management, sciences, pharmacy, humanities, and social sciences. At the UG level, BITS Pilani offers BE/BTech, BPharm, and other integrated programs. While courses such as MTech, MBA, MSc, MPharm, and Ph.D. are offered at the postgraduate and doctoral level respectively. Admission to all the programs is based on the national-level and institute-level entrance test scores.
Apart from this, BITS Pilani has also established the Work Integrated Learning Program (WILP). The WILP offers degree and diploma/certification programs in online mode specifically for working professionals. The table mentioned below shows the courses offered at BIT Pilani.
S.No.
Course
Course Details
BITS Pilani Fees
1
MBA
Duration: 2 Years Eligibility: Passed BTech/ BE/ BPharm/ BArch/ MCA/ MSc with 60% marks Selection Criteria: BAAT
₹5.72 Lakhs (1st Year Fees)
Other Courses –
S. No.
Courses
Course Details
BITS Pilani Fees
1
BE (Hons)
Duration: 4 Years Eligibility: Passed 10+2 in PCM with 75% marks in aggregate overall and 60% in respective subjects Selection Criteria: BITSAT
₹5.72 Lakhs (1st Year Fees)
2
BPharm
Duration: 4 Years Eligibility: Passed 10+2 in science with a 75% marks in aggregate overall and 60% in respective subjects Selection Criteria: BITSAT
₹6.29 Lakhs (1st Year Fees)
3
ME
Duration: 2 Years Eligibility: Passed BE/ME/MPharm/ MPhil with 60% marks Selection Criteria: BITS HD/ GATE
₹5.72 Lakhs (1st Year Fees)
4
MBA
Duration: 2 Years Eligibility: Passed BTech/ BE/ BPharm/ BArch/ MCA/ MSc with 60% marks Selection Criteria: BAAT
₹5.72 Lakhs (1st Year Fees)
5
MSc (Hons)
Duration: 2 Years Eligibility: Passed 10+2 in science with a 75% marks in aggregate overall and 60% in respective subjects Selection Criteria: BITSAT
₹5.42 Lakhs (1st Year Fees)
6
MPharm
Duration: 2 Years Eligibility: Passed ME/ BPharm with a minimum of 60% marks in aggregate Selection Criteria: BITS HD/ GPAT/ GATE
₹5.72 Lakhs (1st Year Fees)
7
PhD
Duration: 3-6 Years Eligibility: Passed a master’s/ bachelor’s degree with 60% marks in aggregate Selection Criteria: Written test conducted by the institute
₹62,225 (1st Year Fees)
BITS Pilani MBA Ranking
BITS Pilani is a prominent institution in the nation, recognized by a number of ranking agencies from across the nation and the globe. The following are a few of the institute’s most recent rankings:
National rankings
NIRF
Engineering
29th
2022
NIRF
Overall
32nd
2022
NIRF
Engineering
26TH
2021
NIRF
Overall
29TH
2021
The Week Best Technical Universities India 2021
Best Technical Universities
5th
2021
The Week
Top Engineering Colleges India
7th
2021
India Today
Top Pvt. Engineering College Rankings
1st
2021
Outlook India
Top Pvt. Engineering College
3rd
2021
Outlook-ICARE
MBA Ranking
10th
2020
BITS Pilani Courses and Eligibility
Undergraduate, graduate, doctoral, and distance learning programs are all offered by BITS Pilani. These courses are offered in the core fields of engineering, technology, management, science, pharmacy, humanities, and social sciences. At the UG level, BITS Pilani offers integrated programs including BE/BTech, BPharm, and others. Courses including MTech, MBA, MSc, MPharm, and Ph.D. are available at the postgraduate and doctoral levels. Admission to all programs is based on the outcomes of entrance exams performed at the national and institute levels.
In addition, BITS Pilani has launched the Work Integrated Learning Program (WILP). The WILP offers online degree and diploma/certification programs exclusively for working professionals. The table below contains a list of the courses that BIT Pilani offers.
Course
Course Details
BITS Pilani Fees
BE/ BTech
Duration: 4 Years Eligibility: Passed 10+2 in PCM with 75% marks in aggregate overall and 60% in respective subjects Selection Criteria: BITSAT
INR 18.98 lakhs
BPharm
Duration: 4 Years Eligibility: Passed 10+2 in science with 75% marks in aggregate overall and 60% in respective subjects Selection Criteria: BITSAT
INR 18.98 Lakhs
ME/ MTech
Duration: 2 Years Eligibility: Passed BE/ME/MPharm/ MPhil with 60% marks Selection Criteria: BITS HD/ GATE
INR 9.74 Lakhs
MBA
Duration: 2 Years Eligibility: Passed BTech/ BE/ BPharm/ BArch/ MCA/ MSc with 60% marks Selection Criteria: BAAT
INR 11.10 Lakhs
MSc
Duration: 2 Years Eligibility: Passed 10+2 in science with 75% marks in aggregate overall and 60% in respective subjects Selection Criteria: BITSAT
INR 9.74 Lakhs
MPharm
Duration: 2 Years Eligibility: Passed ME/ BPharm with a minimum of 60% marks in aggregate Selection Criteria: BITS HD/ GPAT/ GATE
INR 9.74 Lakhs
Ph.D.
Duration: 3-6 Years Eligibility: Passed a master’s/ bachelor’s degree with 60% marks in aggregate Selection Criteria: Written test conducted by the institute
INR 2.16 Lakhs
MBA from BITS Pilani
The DoM at BITS Pilani offers a two-year on-campus MBA in Business Analytics program. Admission to the BITS Pilani MBA program is based on the results of the BAAT entrance exam. Additionally, BITS Pilani WILP offers online MBA programs in 7 specializations. With the help of these WILP MBAs, working professionals can extend their education while still making a contribution to an organization. Applicants to online MBA programs are selected based on how well they performed on their most recent qualifying exam.
BITS Pilani Placement
BITS Pilani has started its hiring process for 2022. As of August, 329 students had received placement offers. Reputable recruiters from companies including Microsoft, Walmart, and Service Now paid the college a visit. The highlights of the placement drive are listed below:
71.83% of the students that applied were accepted.
87 recruiters have been seen participating.
Additionally, 287 pre-placement offers were made.
The students were given a salary of INR 28.99 LPA on average.
The highest CTC has a CPA of INR 1.33.
Microsoft had the most pre-placement offers available.
BITS Pilani MBA Fees
BITS Pilani MBA Fees 2022
Particulars
Pilani Campus
Admission Fees
INR 48,100
Semester/Term Fees
First Semester Second Semester Summer term
INR 2,18,500 INR 2,18,500 INR 76,475
Students’ Union fee
INR 450
Students’ Aid Fund
INR 225
Hostel fee (for on-campus students only)
First Semester Second Semester Summer term
INR 15,550 INR 15,550 INR 7,780
Mess & Electricity advance (Payable at the beginning of each semester/term and adjustable at the end of the same)
First Semester
INR 10,000
Second Semester
INR 10,000
Summer term
INR 5,000
Other Advances (Payable at the beginning of each semester/term and adjustable at the end of the same)
First Semester
INR 12,000
Second Semester
INR 12,000
Institute Caution Deposit
INR 3,000
Frequently Asked Questions
Q. Does BITS Pilani offer an MBA Business Analytics program?
Ans. Yes. The management department at BITS Pilani offers its flagship MBA program for the duration of 2 years comprising 4 semesters. Students willing to join MBA at BITS Pilani are required to have completed their graduation with a minimum of 60% marks in aggregate. However, to get admission into BITS Pilani, a candidate is also required to clear the BAAT entrance exam atBITS Pilani.
Q. What is the fee structure of MBA Business Analytics at BITS Pilani?
Ans. The average fee structure of the MBA program at BITS Pilani consists of semester fees, application fees, and admission fees (one-time). The average cost of attendance for pursuing an MBA at BITS Pilani is INR 11.10 Lacs,
Q. Is MBA Business Analytics at BITS Pilani worth pursuing?
Ans. MBA from BITS Pilani is an absolutely good choice for candidates who are willing to establish their career with managerial posts as the institute offers industrial exposure, summer internship, and placement opportunities with perfect mentorship. Also, BITS Pilani has been ranked among the top 10 private MBA institutions in India by The Outlook-ICARE Rankings.
Q. How are BITS Pilani MBA Business Analytics Placements?
Ans. As per the placements reports for 2021, BITS Pilani has achieved 99% of placement opportunities for its MBA program with a hike of 9.6% in the median CTC. However, the average placement packages for the MBA program range from INR 9-12 LPA whereas the highest package ranges from INR 15-20 LPA.
Q. How is the MBA Business Analytics for working professionals from BITS Pilani?
Ans. No doubt, MBA for working professionals from BITS Pilani has been turned into a good option for candidates seeking better career opportunities in their profession with some handsome salary packages. in addition to practical-based learning, the institute also provides several other options for working professionals to develop better managerial qualities themselves.
Q. Can we get direct admission to BITS Pilani MBA Business Analytics?
Ans. No, BITS Pilani doesn’t admit the students on a direct basis and selects the only best deserving candidates to its MBA program on the basis of the CATor GMAT scores and on the basis of their performance in the GD and PI rounds.
Q. Is BITS Pilani better over IIT?
Ans. Choosing IITs over BITS Pilani might be a good decision but it can be better if you choose to access the new era facilities with a fantastic education and professional exposure. Comparing BITS Pilani with IITs with the consideration of all the facilities and placement opportunities, BITS Pilani rules over IITs while the students choosing IIT to pursue degrees are renowned with the prestigious tag of IITian.
Q. Is BITS Pilani worth joining?
Ans. Yes, joining BITS Pilani is totally worthwhile. The institute provides better academic facilities and placements approach with excellent infrastructure. BITS Pilani has recorded the highest CTC of INR 1.33 CPA while the average salary stood at INR 28.99 LPA in the 2022 placement drive.
Q. What is BITS Pilani famous for?
Ans. BITS Pilani is quite famous for its no-attendance policy and flexible academic curriculum with a strong emphasis on university-industry linkages. Students generally prefer BITS Pilani over other institutes due to the flexibility offered it.
Q. What are the annual fees of BITS Pilani?
Ans. BITS Pilani charges around INR 2.18 lakhs for the first and second semesters of the BTech/BE program. Additionally, students have to pay an admission fee of INR 48,100. The total fees for the 1st year of BE program cost around INR 5,13,000
Q. Is it easy to get into BITS Pilani?
Ans. Getting into BITS Pilani is not that hard but not easy as well. Candidates who are continuously preparing for the BITSAT or IIT-JEE exam can qualify for the exam in one or 2 go. Staying focused and having faith in yourself is always necessary to clear any competitive examination.
Q. Is BITS Pilani a top college?
Ans. Yes, BITS Pilani is recognized as one of the best engineering colleges in India. The institute has been ranked by the prestigious NIRF at 32 and 29 places in the overall and engineering categories respectively. Apart from this, the institute has also received international rankings from THE World University Rankings, and QS World University Rankings.
Q. How is life at BITS Pilani?
Ans. Being a student of BITS Pilani will allow an individual to experience an extraordinary life as the institute supports the study-cum-play environment on the campus. BITS Pilani offers several glorious opportunities to its students in the fields of sports, academics, cultural events, and other student-friendly activities.
Q. How is BITS Pilani Campus?
Ans. The BITS Pilani Campus spread over 328 acres is completely residential. The campus consists of all the academics and housing facilities for the BITS Pilani students and faculty. It has a total of 12 hostels accommodating around 4500 BITS Pilani students along with 350 faculty members. Additionally, the library containing a vast collection of 2,30,000 books and manuscripts is the center of attraction at the BITS Pilani campus. Also, the campus has successfully maintained research facilities with a wide range of laboratories focused on science and technology.
Q. Is BITS Pilani overrated?
Ans. BITS Pilani is considered as one of the top and best private Technological institutes in India which totally stands on to its reputation. BITS Pilani not only promises you 100% placements but actually cherishes the students with the best placement opportunities at top global-tech companies. So no, BITS Pilani is not overrated.
Q. What is Nalanda BITS Pilani?
Ans. Nalanda BITS Pilani is the on-campus Learning Management Systems (LMS) at the BITS Pilani campus. Students here on Nalanda-LMS can access their courses and other semester programs. Also, they need a username and password to login into their Nalanda-LMS accounts.
Q. What is SWD BITS Pilani?
Ans. The Student Welfare Divison (SWD) BITS Pilani is the formal platform that deals with student welfare to facilitate a pleasant environment at the campus. The SWD BITS Pilani takes care of various aspects such as student housing, financial assistance, student dues, games, sports facility, cultural and recreational activities, certificates, and student counseling for the BITS Pilani students.
Q. What is e-Learn BITS Pilani?
Ans. BITS Pilani offers its WILP programs through its e-learning portal for the students and faculty enrolled. The registered students, faculty, and staff members can access their WILP courses and programs by logging into the e-learn BITS Pilani WILP portal.
Q. Can I get admission to BITS Pilani through JEE Mains?
Ans. No, the institute accepts admission in its B.E./B.Tech program through the BITSAT entrance examination which is conducted by the BITS Pilani itself. Students applying with the JEE Main scores are not eligible to get admission to the institute and scholarships in BITS Pilani.